GymMaster Blog(2025)

A modern gym’s digital footprint is almost as important as its physical footprint. While a quality website is a non-negotiable, and social profiles are great for spreading the word about your business, there’s another digital asset that … More

Modern gyms tend to rely on a few different software solutions for day-to-day operations. The most important piece of the puzzle is your general gym management software: the central system that will usually take care of things like class and trainer … More

For users already on v1405 or higher, you may have noticed a subtle aesthetic redesign being introduced across GymMaster. This is part of our ongoing commitment to improve and refine the platform. Key updates are found on the Member Details tab, … More

Gyms and fitness businesses find themselves in a very competitive industry. It’s not enough to just market your business to potential members - you need to do it better than all of your competitors. The secret: using the advanced marketing and … More

What is a guest pass? Guest passes are a new type of membership benefit that allows your members to bring friends or family to the gym without them needing to sign up to their own membership. How do I setup a guest pass? As guest passes are currently … More

Modern gyms are powered by technology. From workout-tracking equipment to 24/7 member access control, the clever use of tech can seriously enhance the member experience, while reducing staff workloads and offering owners greater control. Booking and … More

Memberships are the main source of income for most gyms. Significant, consistent and predictable, this revenue stream gives your fitness business much-needed financial stability. You can then offer classes, personal training, product sales and … More

Are gyms profitable? Some have to be, otherwise the fitness industry wouldn’t exist. But as a potential gym owner or investor, how likely is it that your business will turn a profit? It’s a tricky question to answer. But as a gym owner myself, … More

Just a few short decades ago, gym memberships were reserved for only the most committed exercise enthusiasts: the professional athletes, bodybuilders and fitness fanatics whose entire lives revolved around the gym. But as health and wellness … More