Our development and testing teams have been busy busy busy. And I’m excited to announce some further enhancements to our major v5.0 release. Our fabulous new icon is now live and should be visible from your desktop. Losing some of our key … More

A few weeks ago I was sleeping in a tent and fighting off the small, biting insects in a remote mountain pass. I’d just come from a 3-day hike and I was filthy, sore, and dying for a real meal of hot cooked protein. On the way home I stopped at a … More

Determining the pricing strategy for a service can be a significant challenge for any organization. There are a number of variables to consider, such as… What price will provide me with a margin of x%? What price will provide me with a … More

Get members to try it all! A member who only comes into the club to use the treadmill is harder to retain than a member who uses the exercise equipment, the personal trainer, the group fitness classes, and who enjoys a smoothie at the cafe. These … More

gary gowan - Aug 3, 2011as a personal trainer i have used many ways to keep members and personal clients…..here are a few ideas that worked well for me. free trials for clients and members friends. people are always happier training with … More

Watch for red flags A sure-fire sign that a member is at risk of cancelling their membership is when they stop attending your club as often as they used to. By keeping tabs on attendance rates, you can spot at-risk members and see if you can find … More

Encourage socialization between members Did you know that the type of fitness clubs with (anecdotally) the highest member retention rate are tennis clubs? To be more specific… contract tennis clubs where members are given a fixed time to … More

At Gym Master, we know that you’re in the health and fitness business for the great lifestyle and the huge business potential, so based on the feedback we have had from our members we have decided to put together some tips for getting the most out of … More

Sheba Bruscino - Jan 4, 2011Great post on fitness Good infomation here, thanks. great TIP,thank you More