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Fitness Franchise Marketing: A Practical Guide to Growing Your Gym

Thu, Dec 12, 2024

The health and fitness industry is booming. It is estimated that global industry revenues will total $124.7 billion in 2024, and will reach over $300 billion over the next decade, growing at an average of almost 10% every year. The fitness business … More

101 Viral Social Media Post Ideas for Gyms: Boost Your Fitness Content Strategy

Fri, Dec 6, 2024

Looking to amp up your gym’s social media game? You’re in the right place! We’ve compiled 101 engaging fitness content ideas to help you crush your social media marketing goals. From Instagram post ideas to TikTok trends, these gym … More

Financing Your Gym: Options and Strategies for New Owners

Thu, Nov 28, 2024

Perhaps you want to start a gym. Perhaps you want to fund an expansion of your current gym business. Whatever your plans, you need money to fund them. Gyms are capital-intensive businesses. You need to find a space, fit it out, decorate it, and fill … More

Boost Your Gym Marketing: The Power of Targeted Advertising

Thu, Nov 21, 2024

Picture this: You’ve invested in top-of-the-line equipment, hired the best trainers, and created a welcoming atmosphere in your gym. Yet, membership growth isn’t meeting your expectations. Sound familiar? You’re not alone. In … More

Maximizing Gym Profitability Through Data-Driven Pricing Strategies

Wed, Nov 13, 2024

If pricing at your gym is based on cursory glances at the competition and gut instinct, you could be leaving a significant amount of revenue on the table. When a 1% improvement in pricing can equate to an 11% boost in profits, it’s important to get … More

What is Gym Booking Software?

Thu, Nov 7, 2024

Gym booking systems allow your members to make reservations with your gym. They can use an app or online portal to book group fitness classes, personal training sessions, or a time slot to use in-demand fitness equipment. How does gym booking … More

Lead Generation for Gyms: Strategies That Convert

Sun, Jul 14, 2024

In the competitive landscape of the fitness industry, gyms not only need to offer top-notch facilities and services but also master the art of attracting new members. Enter the game-changer: Lead Generation. This crucial strategy is about more than … More

Essential Equipment: What You Need to Open Your New Gym

Thu, Jul 11, 2024

Ever walked into a gym and felt overwhelmed by the sheer variety of equipment? Now imagine being the one responsible for choosing all that gear. Daunting, right? Whether you’re a seasoned fitness pro or a newcomer to the industry, starting a … More

7 Ways to Reduce the Monthly Cost of Running Your Gym

Wed, Jul 10, 2024

How to Reduce Your Gym’s Operating Expenses Reducing a gym’s operating expenses is essential for maintaining profitability and ensuring the long-term success of the business. The fitness industry is competitive, and managing costs … More

Gym Health and Safety Statistics 2024

Tue, Jul 2, 2024

In today’s fitness landscape, one of the most important tasks of any gym owner is maintaining a healthy and safe environment for gym goers. In this article we will discuss detailed gym accident statistics on various aspects of gym health and … More

The Best Locations to Open a Gym in 2024: Spaces, Places and Passers-by

Wed, May 29, 2024

The Secret to a Busy Gym? Choosing the Perfect Location Opening a gym is an exciting venture, but the success of your business heavily relies on one crucial factor: location. The success of any new gym hinges on its accessibility, visibility, and … More

Are Boutique Gyms and Fitness Studios the Future of Fitness?

Wed, May 15, 2024

Boutique gyms and fitness studios have been taking the fitness world by storm, offering unique and specialized workout experiences. The landscape of fitness industry has experienced a significant transformation, paving the way non-traditional gyms to … More

Why all-in-1 gym software is better than separate software systems to run your gym

Tue, Mar 12, 2024 Dru Hill

As the owner of a health and wellness business, there is a good chance you are making use of several well-known small business software solutions. … More

How to Be a Productive Gym Owner

Mon, Feb 12, 2024 Dru Hill

Are you stuck on the treadmill of never getting all of your work done and always wishing you had a few more hours in the day? Running a business, … More

Why It's Important for Gym Staff to Build Relationships with Members

Wed, Jul 12, 2023 Dru Hill

The quality of our relationships defines the quality of our lives. Although it might not seem like it, the staff-member relationships at your gym can … More

Why a Club Software System Will Cut Your Admin Time

Tue, Jul 11, 2023 Dru Hill

Incorporating a club software system can be a game-changer for your business, helping you streamline operations and reduce administrative tasks. In … More

What Gym Membership System Is the Best for My Business?

Tue, Jul 11, 2023

Incorporating a gym membership system can be a life changer in many ways. You’ll keep track of your members as well as be able to reach more people through easy and automated communication tools. Whether you own a small studio or a large fitness … More

5 Benefits of a Gym Scheduling Software

Tue, Jul 11, 2023

If your gym offers PT, classes or specialised resources for members, there’s a good chance that gym scheduling is a big part of your daily rountine, that is, unless you utilize gym scheduling software. In this article we’ll dive into the … More

Picking a gym management app to run on the go

Tue, Jul 11, 2023

Gone are the days when you had no choice but to stay right inside your gym to be able to run it efficiently. Technology has made it possible for business owners to manage their clubs even if they’re out on a vacation on some nice beach with their … More

5 benefits of a club CRM

Tue, Jul 11, 2023

With the advent of technology, different industries have been revolutionized. The fitness industry is no exception. With the help of a club CRM, or customer relationship management software, you can manage your gym and its members in a more efficient … More